Pricing

Start free. See more with Circle.

Free gives you weekly readings in words. Circle checks daily and adds scores, counts and trends.

Three plans

Free

ChecksWeekly

A first reading, refreshed every week.

$0
Free while you get your bearings
  • Your Today board, with status words
  • Weekly readings and 90 days of history
  • A weekly note on anything that drifted
See your first reading
Recommended

Circle

Founding rate
ChecksDaily

The full watch, every day, before you open the board.

$360a year
Founding rate, locked for life. Works out to $30 a month.
$39a month
Billed each month. The founding rate is on yearly.
  • Daily readings, with scores, counts and trends
  • Daily alerts when a root event drifts
  • 24 months of history
  • Founding rate open until 50 yearly members
See your first reading

Higher tier

Coming later
ChecksEvery 4 hours

For businesses where a broken line costs money by lunch.

Priced when it opens
Per business
  • Everything in Circle, checked every 4 hours
  • Alerts within hours, not days
  • Built for busy seasons

Not open yet. There is nothing to sign up for today. Start with Circle

Prices in US dollars. The price you see is the price you pay, with nothing added at checkout. Cancel any time. Terms

A week of checks at Jeremiah's Bullfrogs Example

What each plan looks like across one week.

One check, seven checks, forty-two checks. This example compares timing. Free gives status words; Circle also adds scores, counts and trends.

Check times shown are an example.

Why cadence matters at Huey's Music Group Example

A tag breaks Monday at 9 AM. When do you find out?

Freeweekly

At the next weekly checkUp to a week of decisions on a broken numberCaught next Monday, 6 AM

Circledaily

At the next daily checkUsually by the next morningCaught Tuesday, 6 AMPick Circle

Every 4 hourscoming later

Within 4 hoursBefore lunchCaught Monday, 10 AM

Checks need enough data to judge a change. This example shows how timing can affect how long a broken reading goes unnoticed.

On every plan

Seven signals. Clear readings.

Every plan connects your tools and shows the seven signals. Free shows status words; Circle adds scores, counts and trends.

  • Healthy roots
  • Reach
  • Visits
  • Interest
  • Wins
  • Money
  • Experience
  • Your Today board and all seven signals
  • Healthy roots, a reading of how much to trust your data
  • Vitals, readings from your connected tools
  • Available connections on every plan
  • Honest states: still learning, unconfirmed, not connected yet
  • GA4 key-event fixes only by request, where offered.
Questions

Before you pick.

Can I switch plans later?

Yes. Move between Free and Circle whenever you like. Your roots, readings and history come with you.

Does Feder change anything in my tools?

Feder reads what your tools record. Where offered, an optional GA4 key-event fix needs your request and one-time edit access.

What counts as one business?

One business and the tools it runs on: its website, its booking or store, and the accounts connected to them.

Can I cancel any time?

Yes. Cancel from your account and Circle runs to the end of the period you paid for. After that you're on Free.

What does the founding rate mean?

Circle at $360 a year, locked for as long as you stay, for the first 50 yearly members.

Start free. Feder takes the watch from your first reading.

See your first reading
On the porchWho built this, and whyThe founder story, at golden hour.