Feder and Peel Insights: keep Peel Insights, check the numbers you run on.
No, Feder is not a replacement for Peel Insights. Keep Peel Insights. Feder does a different job beside it: it reads what your connected apps recorded and compares each number with your own history, so you know when one cannot be trusted.
Why would I need this?
Because the question is not what the number is. It is whether you can trust it.
Is Feder an alternative to Peel Insights?
No. Peel is all-in-one analytics software for Shopify brands, built to answer questions about customer lifetime value. Feder does a different job: it watches the numbers your tools record and says when one cannot be trusted. Nothing here asks you to switch.
Do I need Feder if I have Peel Insights?
They do different jobs, so one does not stand in for the other. Keep Peel Insights for the job it does. Feder's job is to say when a number your tools record has gone quiet or moved outside your own history.
What does Peel Insights do better?
Peel sends teams a daily snapshot of how the brand is performing.
In Peel Insights's words:
Peel's Daily Report provides teams a snapshot of their brand's performance every day.
Daily Report, read 2026-11-12.Peel brings a store's ecommerce data together in one place.
In Peel Insights's words:
Integrate all your ecommerce data in one place.
Peel homepage, read 2026-11-12.Peel collects where each customer came from on every Shopify order, so revenue can be split by channel.
In Peel Insights's words:
Peel collects customer attribution data on every order from Shopify.
Attribution, read 2026-11-12.
What can go wrong with Peel Insights's numbers?
Peel explains that its attribution comes from Shopify, so a store running a headless website can be missing that data.
In Peel Insights's words:
If you are running a headless website from Shopify, none of the data will be tracked by Shopify.
Attribution, read 2026-11-12.Peel notes that it reads the first and last visits behind a customer's first order, so other visits in between can go unseen.
In Peel Insights's words:
We gather the first and last visits for the first order of a customer from Shopify.
Where is Peel collecting Attribution data from?, read 2026-11-12.Peel explains that data loads in stages when a store first connects, so older history and other apps can take longer to appear.
In Peel Insights's words:
Peel downloads your data in chunks - first the past 12 months of data followed by any integrations you have added.
How long will it take for my data to load?, read 2026-11-12.
How does Feder work with Peel Insights?
- Feder has no connection to Peel Insights today, so it reads nothing from it.
- The two can run side by side: Peel Insights keeps doing its job, and Feder checks the numbers your other tools record against your own history.
- Feder only reads. It never changes anything in a connected app.
What should I ask about my Peel Insights setup?
- Which numbers on my dashboard are counted at the source, and which are modeled or estimated?
- If this number stopped counting tomorrow, who would notice, and when?
- What does a normal week look like for this number, in my own history?
Questions owners ask
- Does Feder replace Peel Insights?
- No. Keep Peel Insights. Feder sits beside it.
- Does Feder send data into Peel Insights?
- No. Feder only reads.
- How accurate is Feder?
- We do not publish an accuracy number yet. When there is a measured one, it will be here with how it was measured.
Where do these claims come from?
Every quoted statement about Peel Insights on this page comes from Peel Insights's own pages, quoted above with the date we read them. We read them again by 2027-05-11. If one changes, this page changes or comes down.
