Are people still seeing you through Google Ads?
Feder reads conversions and ad clicks from Google Ads and feeds the Wins and Visits signals. It only reads. It never changes anything in Google Ads.
Did my reach in Google Ads drop this week?
Feder reads what Google Ads recorded each day. Supported readings are compared with your own history, and when there is enough history to judge a change, Feder says what needs a look.
What does a Google Ads reading look like?
Feder reads what Google Ads recorded each day. Supported readings are compared with your own history, and when there is enough history to judge a change, Feder says what needs a look.
usual 45 to 65
What Feder would say Conversions in Google Ads came to 18 this week, under your usual 45 to 65. Worth a look.
Example numbers, made up to show the reading. They are not from a real business.
What does Feder read from Google Ads?
- ConversionsFeeds Wins
Counted for each day.
Confirmed in Google Ads's own reference. See the reference.
- Ad clicksFeeds Visits
Counted for each day.
Confirmed in Google Ads's own reference. See the reference.
How Feder counts it
- Feder reads each day's ad clicks and conversions from your Google Ads account.
- Only the conversion actions you count as conversions in Google Ads are counted, by the day they happened.
- The connection needs permission to read your ads account. Feder never changes a campaign.
What does Feder check on Google Ads's numbers?
- A day the app did not report shows as Not read. It is never shown as zero.
- A read that fails, or comes back in the wrong shape, is a failed read. It is never counted as zero.
- A trend shows only when both halves of the window are known.
Questions owners ask
- Did my reach in Google Ads drop this week?
- Feder reads conversions and ad clicks from Google Ads. Supported readings are compared with your own history, and when there is enough history to judge a change, Feder says what needs a look.
- Is that a real change or a broken count?
- A day Google Ads did not report shows as Not read, never as zero, and a read that fails is shown as failed. So a quiet day and a broken read do not look the same.
- Does Feder change anything in Google Ads?
- No. Feder only reads.
How do I connect Google Ads to Feder?
- Have your Google sign-in ready, the one that can see your Google Ads account.
- Press Connect on Google Ads. A Google window opens. Sign in and allow Feder to read your ads account.
- Feder checks the account straight away and shows Connected when the check passes.
You approve each app yourself, and you can disconnect it at any time.
When you connect Google Ads, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.
Where does Google Ads sit in Feder?
Google Ads lives with the Reach connections, under Ads and search. See every connection. Already rely on Google Ads for reporting? Read Feder and Google Ads.
- Google Search Consoleclicks and impressions in Google Search
- YouTubechannel views
- Brevocampaign emails sent
- beehiivactive subscribers
- Apollooutreach emails delivered
- Lobpostcards sent
Questions owners ask about Google Ads
- Why don't my Google Ads clicks match my sessions in Google Analytics?Google Ads counts clicks on your ads. Google Analytics counts visits (sessions) and people. They measure different things, so they will never match exactly.
- Why does my Google Ads conversion say Inactive or No recent conversions?Misconfigured means your conversions stopped recording completely, because something in the setup or the tag is broken.
- Why don't my Google Ads conversions match Google Analytics?Google Ads puts a conversion on the day of the ad click. Google Analytics may put the same conversion on the day it actually happened, so the two can land on different days.