When a number breaks: the questions owners ask

Which questions are answered here?

Each app below links to the first question owners ask about it. Its page and that question lead to the rest.

Roots

• Google Tag ManagerWhy aren't my Google Tag Manager changes live on my site? And 1 more.
• Google tag and Google Tag ManagerWhy is my Google tag not firing?

Money

• AcceloWhy doesn't my Accelo invoice total match what I expected? And 2 more.
• AutumnWhy did my billed revenue drop in Autumn? And 2 more.
• BigCommerceWhy did a BigCommerce order total change after it was placed? And 2 more.
• BILLWhy don't my BILL payments received match my invoices? And 2 more.
• BillitWhy doesn't my Billit invoiced total match what my customers paid? And 2 more.
• BraintreeWhy is my Braintree revenue lower than expected? And 2 more.
• BrexWhy is my Brex spend higher for purchases in another currency? And 2 more.
• BuildiumWhy doesn't my Buildium bank account match my statement? And 2 more.
• CheckWhy doesn't my Check payroll total match what left my bank account? And 2 more.
• Cin7 CoreWhy did a past sale change in Cin7 Core? And 2 more.
• Conta AzulWhy did my Conta Azul sales count change with no new orders? And 2 more.
• e-conomicWhy doesn't my e-conomic invoice total match what I expected? And 2 more.
• FiservWhy is my Fiserv deposit lower than my sales? And 2 more.
• FortnoxWhy does my Fortnox invoiced total look off for invoices in another currency? And 2 more.
• FreeAgentWhy is my FreeAgent income higher than expected? And 2 more.
• HoldedWhy doesn't my Holded invoiced total match the money in my bank? And 2 more.
• Lightspeed Retail (X-Series)Why doesn't my Lightspeed Retail revenue match my register closure? And 2 more.
• NorthbeamWhy did my attributed revenue drop in Northbeam? And 2 more.
• PayPalWhy doesn't my PayPal balance match my sales? And 2 more.
• PennylaneWhy doesn't my Pennylane invoiced revenue match the money I received? And 2 more.
• PleoWhy did card spending suddenly drop in Pleo? And 2 more.
• RedoWhy did my Redo refunded revenue jump? And 2 more.
• Rock Gym ProWhy did my Rock Gym Pro membership dues come in low? And 2 more.
• SageWhy does my Sage invoiced total look off when I invoice in another currency? And 2 more.
• SquarespaceWhy is my Squarespace payout lower than my sales? And 2 more.
• Stay AIWhy did my active subscribers drop in Stay AI? And 2 more.
• ThriveCartWhy did my ThriveCart net revenue drop? And 2 more.
• TracifyWhy did my attributed revenue drop in Tracify? And 2 more.
• Triple WhaleWhy did my attributed revenue drop in Triple Whale? And 2 more.
• TripletexWhy does my Tripletex invoiced total look off for invoices in another currency? And 2 more.
• Wave AccountingWhy is my Wave invoiced total higher than the money I received? And 2 more.
• Wise BusinessWhy is the money in my Wise Business account lower than I expected? And 2 more.
• WooCommerceWhy don't my WooCommerce Analytics numbers match my orders? And 2 more.
• Adaptive from WorkdayWhy did numbers in Adaptive Planning change after an import? And 2 more.
• ZohoWhy did my Zoho invoiced total drop? And 2 more.

Reach

• ActiveCampaignWhy did my ActiveCampaign active contacts drop? And 2 more.
• AdyntelWhy did Adyntel find fewer ads for a company than before? And 2 more.
• AimfoxWhy is Aimfox sending fewer connection requests each day? And 2 more.
• AmplemarketWhy are emails from Amplemarket suddenly bouncing? And 2 more.
• ApolloWhy are so many of my Apollo emails bouncing? And 2 more.
• AttentiveWhy did my Attentive email opens jump? And 2 more.
• beehiivWhy did my beehiiv subscriber count drop? And 2 more.
• BlandWhy did my Bland batch place fewer calls than my list? And 2 more.
• BrevoWhy did my Brevo email campaigns stop sending? And 2 more.
• Constant ContactWhy did my Constant Contact active contact count change? And 2 more.
• CyberimpactWhy did my Cyberimpact contact count drop? And 2 more.
• DiscordWhy did my Discord member count suddenly jump? And 2 more.
• HeyReachWhy did HeyReach send fewer connection requests? And 2 more.
• InstantlyWhy did my Instantly campaign pause with an error? And 2 more.
• IntercomWhy did my Intercom contact count drop? And 2 more.
• KeapWhy did my Keap automation stop sending emails? And 2 more.
• lemlistWhy did my lemlist emails sent drop? And 2 more.
• LobWhy did Lob mail the same postcard twice? And 2 more.
• LoopsWhy did my bounce rate jump in Loops? And 2 more.
• MailerLiteWhy did my MailerLite subscriber count drop? And 2 more.
• MailgunWhy did my Mailgun delivered emails drop? And 2 more.
• Mailchimp Transactional (Mandrill)Why is Mailchimp Transactional (Mandrill) not sending my emails? And 2 more.
• OmnisendWhy are my Omnisend campaigns reaching fewer people? And 2 more.
• PostscriptWhy did fewer subscribers get my Postscript campaign than are on my list? And 2 more.
• PubloraWhy did my LinkedIn impressions drop in Publora? And 2 more.
• Reply.ioWhy did my emails delivered drop in Reply.io? And 2 more.
• Google Search ConsoleWhy don't my Search Console clicks match my Google Analytics sessions? And 3 more.
• SemrushWhy did my Authority Score drop in Semrush? And 2 more.
• Twilio SendGridWhy did my SendGrid delivered emails drop? And 2 more.
• Smartlead.aiWhy is my Smartlead campaign sending fewer emails? And 2 more.
• StatistaWhy did a market figure change in Statista? And 2 more.
• SureContactWhy did my bounces jump in SureContact? And 2 more.
• TextUsWhy does TextUs billing show more texts than analytics? And 2 more.
• TypefullyWhy did my impressions drop in Typefully? And 2 more.
• UnipileWhy do accepted LinkedIn invitations show up late in Unipile? And 2 more.
• ValleyWhy are so few of my Valley replies marked Interested? And 2 more.
• VimeoWhy are my Vimeo impressions so much higher than my views? And 2 more.
• WhatsApp BusinessWhy did my WhatsApp Business delivered messages drop? And 2 more.
• YouTubeWhy did my YouTube views drop? And 2 more.
• ZoomWhy don't my Zoom attendees match my registrants? And 2 more.

Visits

• Google AnalyticsWhy did Google Analytics stop collecting data? And 4 more.
• AlgoliaWhy are more Algolia searches showing no results? And 2 more.
• AmplitudeWhy did my session count drop in Amplitude? And 2 more.
• CloudflareWhy are my Cloudflare page views so much higher than my visits? And 2 more.
• DropboxWhy doesn't my Dropbox activity report match the admin console? And 2 more.
• Google Analytics 4Why is Google Analytics hiding some of my data (thresholding applied)? And 1 more.
• Google AdsWhy don't my Google Ads clicks match my sessions in Google Analytics? And 2 more.
• Help Scout DocsWhy did views of a Help Scout Docs article suddenly drop? And 2 more.
• HexWhy don't the daily visit numbers in Hex match my other tools? And 2 more.
• LeadfeederWhy did a company's visits disappear from Leadfeeder? And 2 more.
• LinklyWhy don't my Linkly clicks match between reports? And 2 more.
• MeilisearchWhy did failed calls jump in my Meilisearch monitoring? And 2 more.
• MetabaseWhy does my Metabase dashboard filter show the wrong number of visits? And 2 more.
• MixpanelWhy did my event count drop in Mixpanel? And 2 more.
• NotionWhy did my page views drop in Notion? And 2 more.
• OmniWhy does my Omni dashboard show a different daily count than my database? And 2 more.
• PaligoWhy are visits or reader questions missing from my Paligo analytics? And 2 more.
• PendoWhy does Pendo show low or zero page views? And 2 more.
• SlackWhy are Slack's active members fewer than total members? And 2 more.
• WebflowWhy did my Webflow Analyze sessions drop? And 2 more.
• WingifyWhy did my Wingify test's visitor numbers disappear? And 2 more.
• WordPress.comWhy don't my WordPress.com stats match Google Analytics? And 2 more.

Interest

• AirtableWhy did my Airtable form submissions drop? And 2 more.
• BetterContactWhy did BetterContact find fewer emails for my leads? And 2 more.
• CallRailWhy are some calls missing from my CallRail call log? And 2 more.
• ClayWhy does my Clay people search return fewer leads than expected? And 2 more.
• ContactOutWhy did ContactOut find fewer emails and phone numbers? And 2 more.
• CrunchbaseWhy did a company's Crunchbase rank or score suddenly change? And 2 more.
• CrustdataWhy did my Crustdata company search return a different number of companies? And 2 more.
• DiscoLikeWhy did a company's footprint score drop in DiscoLike? And 2 more.
• EverflowWhy did my Everflow conversions drop? And 2 more.
• FilloutWhy does my Fillout completion rate look wrong? And 2 more.
• FindymailWhy did Findymail find fewer emails than usual? And 2 more.
• folkWhy did my lead count change in folk? And 2 more.
• FullEnrichWhy did FullEnrich find fewer phone numbers? And 2 more.
• GhostWhy did my member count change in Ghost? And 2 more.
• IcypeasWhy doesn't my Icypeas email count match the list I sent? And 2 more.
• JotformWhy did my Jotform form stop getting submissions? And 2 more.
• KlaviyoWhy aren't my Klaviyo form submissions adding people to my list? And 2 more.
• La Growth MachineWhy did La Growth Machine contact fewer leads this week? And 2 more.
• LeadMagicWhy did LeadMagic find fewer emails than usual? And 2 more.
• ListmonkWhy did my Listmonk new subscribers suddenly jump? And 2 more.
• MailchimpWhy do my Mailchimp email clicks look wrong? And 2 more.
• MailjetWhy did my Mailjet email clicks drop? And 2 more.
• MillionVerifierWhy did my MillionVerifier API checks stop coming through? And 2 more.
• Ocean.ioWhy did my Ocean.io export have fewer companies than I expected? And 2 more.
• People Data LabsWhy did my People Data Labs credit usage jump? And 2 more.
• ProspeoWhy did Prospeo enrich fewer of my CRM records than I expected? And 2 more.
• QuentnWhy did my bounces jump in Quentn? And 2 more.
• RocketReachWhy is RocketReach finding fewer contacts? And 2 more.
• SalesCaptainWhy did my SalesCaptain contact count change suddenly? And 2 more.
• StatamicWhy did my form submissions drop in Statamic? And 1 more.
• Store LeadsWhy are a store's estimated sales lower in Store Leads than it really sells? And 2 more.
• StoreCensusWhy does a store's revenue estimate look wrong in StoreCensus? And 2 more.
• The SwarmWhy did connection strength change in The Swarm? And 2 more.
• TheirStackWhy did my TheirStack company count change after filtering? And 2 more.
• TypeformWhy don't my Typeform responses match my Google Sheet? And 2 more.
• WappalyzerWhy did Wappalyzer find fewer technologies for a website? And 1 more.
• WebinarJamWhy did my WebinarJam attendee count drop? And 2 more.
• WizaWhy did Wiza stop finding new contacts? And 2 more.
• ZigpollWhy did my Zigpoll responses suddenly stop? And 2 more.

Wins

• Acuity SchedulingWhy are so many Acuity Scheduling appointments being canceled? And 2 more.
• Adobe CommerceWhy aren't new orders showing in Adobe Commerce? And 2 more.
• AffinityWhy are deals missing from my Affinity dashboard? And 2 more.
• AsanaWhy does my Asana chart show more completed tasks than I expected? And 2 more.
• AttioWhy did my new deals drop in Attio? And 2 more.
• Autotask PSAWhy doesn't my Autotask won amount match the forecast? And 2 more.
• BlackbaudWhy did my gifts received drop in Blackbaud? And 2 more.
• Booking.comWhy don't my Booking.com bookings match my commission invoice? And 2 more.
• Cal.comWhy are my Cal.com bookings getting cancelled? And 2 more.
• CalendlyWhy did my Calendly bookings drop? And 2 more.
• ChargebeeWhy did my Chargebee paid invoices drop? And 2 more.
• Chili PiperWhy did my booked meetings drop in Chili Piper? And 2 more.
• ChorusWhy aren't my Chorus calls showing on the right deal? And 2 more.
• ClarifyWhy don't my Clarify deal numbers match between views? And 2 more.
• CloseWhy don't my won deals in Close match my reports? And 2 more.
• CommercetoolsWhy are my orders not showing up in Commercetools? And 2 more.
• CopperWhy did my Copper won deals drop? And 2 more.
• DentallyWhy does my Dentally completed appointments count change after the day ends? And 2 more.
• DiscogsWhy did my Discogs orders drop? And 2 more.
• EasyPostWhy does my EasyPost delivered count look wrong? And 2 more.
• ExtensivWhy don't Extensiv sales analytics match my orders? And 2 more.
• FathomWhy are my Fathom calls counted under a different company? And 2 more.
• Fireflies.aiWhy did my Fireflies meeting count drop? And 2 more.
• FreshsalesWhy did my committed forecast change in Freshsales? And 2 more.
• GrainWhy did my Grain meeting count suddenly jump? And 2 more.
• HitPayWhy are my HitPay payment requests not showing as paid? And 2 more.
• HubSpotWhy does my HubSpot closed won revenue look wrong? And 2 more.
• Insightly CRMWhy did deals disappear from Insightly? And 2 more.
• JiraWhy are finished work items missing from my Jira reports? And 2 more.
• JobNimbusWhy aren't my new leads showing up as new jobs in JobNimbus? And 2 more.
• LightfieldWhy did a deal disappear from my Lightfield pipeline? And 2 more.
• LoopWhy did my Loop return count go down after the day? And 2 more.
• Maxio Advanced Billing (formerly Chargify)Why aren't my Maxio invoices showing as paid? And 2 more.
• monday.comWhy did the count of done items drop on my monday.com dashboard? And 2 more.
• NationBuilderWhy don't my NationBuilder new signups match the people who filled in my form? And 2 more.
• noCRM.ioWhy did my won deals drop in noCRM? And 2 more.
• NooksWhy don't my Nooks call counts match my CRM? And 2 more.
• PaddleWhy did my Paddle paid transactions drop? And 2 more.
• PipedriveWhy can't I see all of my team's won deals in Pipedrive? And 2 more.
• Pipeline CRMWhy did my Pipeline CRM won count change after a cleanup? And 2 more.
• Planning CenterWhy didn't my Planning Center form signups add new people? And 2 more.
• PriveWhy are my Prive renewal orders showing up days after their billing date? And 2 more.
• RazorpayWhy aren't my Razorpay orders showing as paid? And 2 more.
• RechargeWhy don't my Recharge charges match my orders? And 2 more.
• SalesforceWhy does Salesforce count deals as won that we never won? And 2 more.
• SellercloudWhy doesn't my Sellercloud order count match my sales channel? And 2 more.
• ShipBobWhy did my ShipBob order count suddenly jump? And 2 more.
• ShippoWhy are my Amazon orders not showing up in Shippo? And 2 more.
• ShipStationWhy does ShipStation show more orders than my store? And 2 more.
• SHOPLINEWhy are my SHOPLINE orders not showing as paid? And 2 more.
• ShopwareWhy are my Shopware orders not showing as paid? And 2 more.
• SkioWhy did my Skio subscription orders drop? And 2 more.
• StreakWhy did my number of deals jump in Streak? And 2 more.
• StripeWhy are my Stripe payments failing or declined? And 2 more.
• Twenty CRMWhy do I have duplicate deals in Twenty?
• TwentyWhy did my new deals drop in Twenty? And 1 more.
• UpsalesWhy did my pipeline value change in Upsales? And 2 more.
• VTEXWhy does VTEX show more orders than purchases? And 2 more.
• YouCanBookMeWhy did my YouCanBookMe bookings drop? And 2 more.
• Zendesk SellWhy did my Zendesk Sell new deals go down for days that already passed? And 2 more.
• ZeroWhy did my sequence response rate drop in Zero? And 2 more.
• Zoho BiginWhy did my won deals drop in Bigin? And 2 more.
• Zoho CRMWhy can't my team move deals to Closed Won in Zoho CRM? And 2 more.

Experience

• AircallWhy did average call duration change in Aircall? And 2 more.
• AtlasWhy did my CSAT responses drop in Atlas? And 2 more.
• CannyWhy did the number of feedback posts drop in Canny? And 2 more.
• ChattermillWhy did the number of responses in Chattermill drop? And 2 more.
• CrispWhy am I getting fewer customer ratings in Crisp? And 2 more.
• ElevioWhy did my Elevio deflection rate suddenly drop? And 2 more.
• EvaluAgentWhy are cases missing from my EvaluAgent customer experience scores? And 2 more.
• FairingWhy doesn't my Fairing response count match my number of orders? And 2 more.
• FreshdeskWhy did my CSAT score change in Freshdesk? And 2 more.
• FrontWhy did my CSAT score drop in Front? And 2 more.
• GorgiasWhy did my closed tickets count change in Gorgias? And 2 more.
• Judge.meWhy did my average rating change in Judge.me? And 2 more.
• KustomerWhy are more conversations waiting in my Kustomer queues? And 2 more.
• PlainWhy did my CSAT score drop in Plain? And 2 more.
• ProvenExpertWhy am I getting fewer ProvenExpert reviews than the customers I invited? And 2 more.
• RefinerWhy did my NPS score swing in Refiner? And 2 more.
• ZendeskWhy did my Zendesk first reply time jump? And 2 more.

How are these answers written?

• Every cause and check comes from the platform's own help pages, quoted, with the date we read it.
• Each page says how to check it yourself, with nothing to buy.
• What Feder watches is said only for numbers Feder reads today.
• Some numbers are too quiet to judge daily. Until there is enough of your own history to judge a change, Feder says it is still learning instead of guessing.
• Sources are read again on a set date. A page with a stale source comes down until it is rechecked.

See the connection guides, or how Feder works beside your tools.