Why did the number of leads in my Clay table drop?

The Clay help pages give 4 common reasons. The first to rule out: A table set to pass rows on to another destination can delete them from Clay once that transfer succeeds, so the row count can fall while the leads still exist elsewhere.

What causes it?

  1. A table set to pass rows on to another destination can delete them from Clay once that transfer succeeds, so the row count can fall while the leads still exist elsewhere.

    In the Clay help: Once the data transfer is confirmed successful, the original rows are deleted from the Clay table. Table management settings - Clay Docs, read 2026-11-12.

  2. An enrichment with a run condition only runs on rows that meet it, so fewer rows can be enriched.

    In the Clay help: The enrichment only runs when the formula evaluates to true. Table management settings - Clay Docs, read 2026-11-12.

  3. When automatic runs are turned off for a table, new rows wait until someone runs the enrichment by hand.

    In the Clay help: You must manually click cells to trigger enrichments. Table management settings - Clay Docs, read 2026-11-12.

  4. A copy of a table starts with its sources but not its data, so it can look empty at first.

    In the Clay help: Duplicating a table will only copy the sources. Table management settings - Clay Docs, read 2026-11-12.

How do I check it myself?

  1. Review the table's change history to see who changed it and when.

    In the Clay help: Track changes to your table, including who made them and when. Table management settings - Clay Docs, read 2026-11-12.

  2. Keep an eye on credit usage, since a change in it can show whether enrichments ran.

    In the Clay help: Monitor credit usage. Table management settings - Clay Docs, read 2026-11-12.

How does Clay work with Feder?

  • Connect Clay to Feder and it joins your Interest apps.
  • When you connect Clay, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.

Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.

See whether you can trust the numbers in Clay, one of your Interest apps. Feder only reads. It never changes anything in Clay.

Where do these answers come from?

Every cause and check on this page comes from the Clay help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.

Know the day a number breaks, not the month after.