Why don't my Cyberimpact spam complaint numbers add up?
The Cyberimpact help pages give 4 common reasons. The first to rule out: The spam figure can be lower than the real number of emails marked as spam.
Is it broken, or just quiet?
A number can fall because fewer people came, or because something stopped counting them. Below are the causes the Cyberimpact help pages give, and how to check each one yourself.
What causes it?
The spam figure can be lower than the real number of emails marked as spam.
In the Cyberimpact help:
The number of emails marked as spam may be higher than the figure shown.
About spam complaints and "Report an abuse" link, read 2026-11-12.Cyberimpact explains that it can count spam flags only from email providers that report them back through feedback loops.
In the Cyberimpact help:
This is because we can only count the number of emails flagged by certain feedback loops.
About spam complaints and "Report an abuse" link, read 2026-11-12.Some email providers do not report spam flags back, so a list with many of their addresses can show fewer complaints than happened.
In the Cyberimpact help:
Not all email providers offer this type of service.
About spam complaints and "Report an abuse" link, read 2026-11-12.One person can both report abuse from the email footer and mark the email as spam, and then count in both totals.
In the Cyberimpact help:
Users could have both reported abuse via the footer link, and marked the email as spam in their email service.
About spam complaints and "Report an abuse" link, read 2026-11-12.
How do I check it myself?
Look at abuse reports by the reason given to see what recipients objected to.
In the Cyberimpact help:
On your account's Global Statistics, you'll find a detailed table showing the number of abuse incidents by reason given.
About spam complaints and "Report an abuse" link, read 2026-11-12.Read the abuse rate alongside your other mailing figures rather than on its own.
In the Cyberimpact help:
The abuse rate should not be the only indicator to watch.
About spam complaints and "Report an abuse" link, read 2026-11-12.
How does Cyberimpact work with Feder?
- Connect Cyberimpact to Feder and it joins your Reach apps.
- When you connect Cyberimpact, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See whether you can trust the numbers in Cyberimpact, one of your Reach apps. Feder only reads. It never changes anything in Cyberimpact.
What else goes wrong with these numbers?
- Why did my Cyberimpact contact count drop?Cyberimpact
- Why did my email delivery rate drop in Cyberimpact?Cyberimpact
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the Cyberimpact help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.