Why doesn't my Sellercloud revenue match Amazon?
The Sellercloud help pages give 4 common reasons. The first to rule out: Sellercloud explains that a cancellation or refund made by Amazon reaches it with Amazon's settlement, so revenue can match Amazon only some days later.
Is it broken, or just quiet?
A number can fall because fewer people came, or because something stopped counting them. Below are the causes the Sellercloud help pages give, and how to check each one yourself.
What causes it?
Sellercloud explains that a cancellation or refund made by Amazon reaches it with Amazon's settlement, so revenue can match Amazon only some days later.
In the Sellercloud help:
If the order gets cancelled and/or refunded by Amazon, it will update in Sellercloud when its Amazon Settlement comes in.
Amazon Refunds and Cancellations, read 2026-11-12.An order cancelled on Amazon's side can still look open in Sellercloud, so Sellercloud can show more revenue than Amazon.
In the Sellercloud help:
Their cancellation status in Amazon will not be reflected in Sellercloud.
Amazon Refunds and Cancellations, read 2026-11-12.A refund can cover part of an order, so an order's amount can drop without the whole order being cancelled.
In the Sellercloud help:
Line item refunds and partial refunds are allowed.
Amazon Refunds and Cancellations, read 2026-11-12.An order can be cancelled in Sellercloud while it still counts on the marketplace, so the two totals can differ.
In the Sellercloud help:
This will cancel the order in Sellercloud without sending a notification to the marketplace.
Order Details Page, read 2026-11-12.
How do I check it myself?
Look at refunds made over the same dates as the sales you are comparing, since refunds are a separate figure.
In the Sellercloud help:
This report provides details about all refunds processed in a specific period.
Refund Details, read 2026-11-12.A refund is dated when it was made, which can be days after the sale, so compare refunds and sales over the same dates.
In the Sellercloud help:
Shows the date the order was refunded.
Refund Details, read 2026-11-12.
How would I know the day it starts?
- Feder reads your revenue and the orders placed in Sellercloud each day and compares each day with your own history.
- It tells you when either number goes quiet or moves outside its usual range.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See what Feder reads from Sellercloud, which feeds Money. Feder only reads. It never changes anything in Sellercloud.
What else goes wrong with these numbers?
- Why doesn't my Sellercloud order count match my sales channel?Sellercloud
- Why are my orders not showing up in Sellercloud?Sellercloud
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the Sellercloud help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.