Why did new deals suddenly jump in Twenty?
The Twenty help pages give 4 common reasons. The first to rule out: Each record added by a CSV import can start a workflow, so one import can set off many workflow runs at once.
Is it broken, or just quiet?
A number can fall because fewer people came, or because something stopped counting them. Below are the causes the Twenty help pages give, and how to check each one yourself.
What causes it?
Each record added by a CSV import can start a workflow, so one import can set off many workflow runs at once.
In the Twenty help:
When you import data via CSV, each record created or updated can trigger workflows.
Workflows FAQ, read 2026-11-12.Twenty notes that a large import which sets off workflows can create duplicate records, so a workflow that adds deals can add extra ones.
In the Twenty help:
Create duplicate tasks or records
Workflows FAQ, read 2026-11-12.A workflow started on a set of records runs once per record, so a workflow that adds a deal can add one for every record picked.
In the Twenty help:
The workflow will run from beginning to end as many times as there are records selected.
Workflow Triggers, read 2026-11-12.An import through the API that does not look for existing records first can add the same deals again when it is run a second time.
In the Twenty help:
Query for existing records first using unique identifiers (email, domain).
Import Data via API, read 2026-11-12.
How do I check it myself?
Look at recent workflow runs to see whether a workflow created deals around the day of the jump.
In the Twenty help:
Workflow runs show the execution history and help you debug issues.
Workflows FAQ, read 2026-11-12.After an import, compare the number of deals in Twenty with the number in the file or the old system.
In the Twenty help:
All records imported (compare counts with source system)
Migrating from Other CRMs, read 2026-11-12.
How would I know the day it starts?
- Feder reads your new deals from Twenty each day and compares each day with your own history.
- It tells you when new deals go quiet or move outside their usual range.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See what Feder reads from Twenty CRM, which feeds Wins. Feder only reads. It never changes anything in Twenty CRM.
What else goes wrong with these numbers?
- Why did my new deals drop in Twenty?Twenty
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
- Why is yesterday's data missing in Google Analytics?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the Twenty help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.