Why don't my Vimeo views by website add up to my total?
The Vimeo help pages give 3 common reasons. The first to rule out: Views whose website, device or location cannot be found still count in your total, under Unknown, so the named websites can add up to less than the total.
Is it broken, or just quiet?
A number can fall because fewer people came, or because something stopped counting them. Below are the causes the Vimeo help pages give, and how to check each one yourself.
What causes it?
Views whose website, device or location cannot be found still count in your total, under Unknown, so the named websites can add up to less than the total.
In the Vimeo help:
When we record an impression or view on your video but are unable to determine the device, location, or website where it originated, we count it toward your total analytics under "Unknown."
FAQ: Analytics, read 2026-11-12.If your plan lets you play videos through a third-party player, Vimeo can often still find the website a view came from, but less reliably than with its own player.
In the Vimeo help:
In many cases, we will still be able to detect the website where the view is happening, the location of the view, and the device; however, this is less reliable than it would be with our own player.
FAQ: Analytics, read 2026-11-12.A row that shows only a slash instead of a page address usually means the page holding the embed does not share its full address with the player, so that row does not name the page.
In the Vimeo help:
If you expand the table on your source URL report page and notice that one row doesn't display a page URL but instead just a forward slash (/), this is usually because the referrer policy of the page with the embed is not permissive enough to send the full referrer.
FAQ: Analytics, read 2026-11-12.
How do I check it myself?
If your plan includes the advanced analytics dashboard, add a second breakdown such as video or date to the website report to see where the unnamed views sit.
In the Vimeo help:
You can use the Choose secondary dimension dropdown menu to add another dimension to the Source report.
How to access the Source URL report, read 2026-11-12.Check the device breakdown for the same dates to see whether those views are unknown there too.
In the Vimeo help:
All Vimeo members can view statistics by device type by clicking on "Device" under the "View More" menu.
FAQ: Analytics, read 2026-11-12.
How does Vimeo work with Feder?
- Connect Vimeo to Feder and it joins your Reach apps.
- When you connect Vimeo, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See whether you can trust the numbers in Vimeo, one of your Reach apps. Feder only reads. It never changes anything in Vimeo.
What else goes wrong with these numbers?
- Why are my Vimeo impressions so much higher than my views?Vimeo
- Why did my Vimeo views drop?Vimeo
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the Vimeo help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.