Interest app terms, defined

The words Cal.com, Everflow, Jotform and Reply.io use in the reports you check, for the numbers Feder files under Interest. Each is defined once in plain words and links to the question page it comes from.

What does each word mean?

5 words from 4 apps, A to Z.

D

Double opt-in
A list setting that asks new subscribers to confirm by email.
They count as a form submission straight away but only join the list once they confirm.
From Email appsWhy aren't my Klaviyo form submissions adding people to my list?

O

On Hold
An Everflow conversion status for a conversion that is within its holding period and awaiting approval.
From EverflowWhy did my Everflow conversions drop?
Out of office
A Cal.com entry that immediately blocks new bookings for its date range.
From Cal.comWhy aren't my Cal.com bookings showing up?
Out of office
A Reply.io status given when it detects an auto-reply with out of office key words.
From Reply.ioWhy aren't my Reply.io replies being counted?

S

Submission
An entry successfully created from a Jotform form.
From JotformWhy did my Jotform form stop getting submissions?

Where do these definitions come from?

Feder's own words restate what its pages already say, so the pages, the app and this list never disagree. The words from your apps restate the plain wording on the question page each one links to, which quotes the app's own help. Last reviewed 2026-11-12. When a page changes its words, the definition changes with it.

Read the full glossary, the Interest connection guide, the guide to business data monitoring, or the questions owners ask when a number breaks.

See the words at work on your own numbers.