Why did my BetterContact Lead Finder search return more leads than expected?

What causes it?

1. Job function and department point to the same field, so filling in both widens the search instead of narrowing it.

   In the BetterContact help: `lead_function` and `lead_department` resolve to the same provider field. Setting both widens the match rather than narrowing it. New Lead Finder Search, read 2026-11-12.

2. By default a title filter also matches longer titles that contain the words, so it can return more people than the exact title.

   In the BetterContact help: When `false` (default), titles containing the value also match. New Lead Finder Search, read 2026-11-12.

3. Company keywords and company description search the same text, as BetterContact's docs explain, so using both widens the search.

   In the BetterContact help: `company_keywords` and `company_description` are searched against the same underlying field, so combining both widens the match rather than narrowing it. New Lead Finder Search, read 2026-11-12.

How do I check it myself?

1. Check whether exact title matching is on, since with it on only titles that match exactly are returned.

   In the BetterContact help: When `true`, only job titles strictly equal to an `include` value are returned. New Lead Finder Search, read 2026-11-12.

2. Check whether the search has a cap per company, since without one a large company can fill much of the result.

   In the BetterContact help: Caps how many leads are returned per company. New Lead Finder Search, read 2026-11-12.

How does BetterContact work with Feder?

• Connect BetterContact to Feder and it joins your Interest apps.
• When you connect BetterContact, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.

Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.

See whether you can trust the numbers in BetterContact, one of your Interest apps. Feder only reads. It never changes anything in BetterContact.

What else goes wrong with these numbers?

• Why did BetterContact find fewer emails for my leads?BetterContact
• Why did my BetterContact Lead Finder search return fewer leads?BetterContact
• Why did Google Analytics stop collecting data?Google Analytics
• Why aren't my key events showing in Google Analytics?Google Analytics
• Why does Google Analytics show (not set)?Google Analytics

See every question.

Where do these answers come from?

Every cause and check on this page comes from the BetterContact help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.