Why are my orders not coming into ShipBob?
The ShipBob help pages give 3 common reasons. The first to rule out: An order sent without the address details ShipBob requires can fail to come in.
Is it broken, or just quiet?
A number can fall because fewer people came, or because something stopped counting them. Below are the causes the ShipBob help pages give, and how to check each one yourself.
What causes it?
An order sent without the address details ShipBob requires can fail to come in.
In the ShipBob help:
Ensure required fields are provided: address1, city, country (ISO Alpha-2 code), and ideally state and zip_code.
Build an Orders Integration, read 2026-11-12.A product on an order needs to match a product already set up in ShipBob, so a new or renamed item in your store can hold orders back.
In the ShipBob help:
Must match a product created in ShipBob
Build an Orders Integration, read 2026-11-12.ShipBob takes each order from a store only once, so an order sent again with the same reference is not counted as a new order.
In the ShipBob help:
Each order must have a unique reference_id within a channel.
Build an Orders Integration, read 2026-11-12.
How do I check it myself?
When you compare ShipBob with your store, compare by the date each order reached ShipBob, which can be later than the date it was placed.
In the ShipBob help:
Start date to filter orders inserted later than
Get Orders, read 2026-11-12.Count cancelled orders separately when you compare totals, since a cancelled order will not be fulfilled.
In the ShipBob help:
the shipment has been cancelled and will not be fulfilled.
Status Reference, read 2026-11-12.
How would I know the day it starts?
- Feder reads the orders ShipBob receives each day and compares each day with your own history.
- It tells you when orders go quiet or move outside their usual range.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See what Feder reads from ShipBob, which feeds Wins. Feder only reads. It never changes anything in ShipBob.
What else goes wrong with these numbers?
- Why did my ShipBob order count suddenly jump?ShipBob
- Why don't my ShipBob orders match my shipments?ShipBob
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the ShipBob help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.