Can you trust the numbers in SalesCaptain?

SalesCaptain is an AI communication platform that brings a business's phone calls, texts, webchat and social messages into one inbox. Its own help pages give 4 reasons its numbers can look different from what you expect. The first to rule out: A large text campaign can show fewer messages delivered on its first day than the audience size, because SalesCaptain, as its help pages say, spreads sending once the audience passes its daily limit.

What does SalesCaptain keep track of?

  • SalesCaptain keeps counts of calls coming in and going out, grouped by account.

    In SalesCaptain's own words: Retrieves inbound and outbound call analytics grouped by account for one or more companies. Fetch call analytics by company, read 2026-11-12.

  • SalesCaptain keeps a contact database that the business manages.

    In SalesCaptain's own words: Managing Contacts in SalesCaptain gives you full control over your contact database. Managing Contacts, read 2026-11-12.

What can make SalesCaptain's numbers look wrong?

  1. A large text campaign can show fewer messages delivered on its first day than the audience size, because SalesCaptain, as its help pages say, spreads sending once the audience passes its daily limit.

    In SalesCaptain's own words: SalesCaptain will automatically spread delivery if your audience exceeds the 1,600 SMS daily limit Campaigns, read 2026-11-12.

  2. A call total read without a date range covers the last six months, as SalesCaptain's developer docs explain, so it will not match a total for a month or a week.

    In SalesCaptain's own words: `start_time` and `end_time` are optional; if either is missing, the last 6 months is used. Fetch call analytics by company, read 2026-11-12.

  3. A call count can look lower than all the calls a business made and received, because, as SalesCaptain's developer docs explain, the main call count holds only incoming calls and outgoing calls sit in separate fields.

    In SalesCaptain's own words: `call_count` / `total_duration` are inbound; `outgoing_*` are outbound. Fetch call analytics by company, read 2026-11-12.

  4. The number of contacts can run higher than the number of real people, since a list can hold duplicates, and SalesCaptain's help pages advise checking regularly for duplicates, old phone numbers and invalid emails.

    In SalesCaptain's own words: Clean and review regularly: check for old phone numbers, invalid emails, or duplicates. Managing Contacts, read 2026-11-12.

How do I check SalesCaptain's numbers myself?

  1. An owner can apply several filters to the contact list at once and count the contacts that match.

    In SalesCaptain's own words: You can add multiple filters at once by clicking +Add, and then hit Apply Filters to update your list instantly. Managing Contacts, read 2026-11-12.

  2. Where reviews are connected in SalesCaptain, filtering them by source or star rating shows which reviews make up a total, so an owner can compare it with the review site itself.

    In SalesCaptain's own words: You can reply manually, filter reviews by source or rating, and monitor overall sentiment. Reviews, read 2026-11-12.

How does SalesCaptain work with Feder?

Connect SalesCaptain to Feder and it joins your Interest apps. Feder only reads. It never changes anything in SalesCaptain.

When you connect SalesCaptain, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.

Other apps that feed Interest

Questions owners ask about SalesCaptain

See every connection.

Where do these answers come from?

Everything this page says about SalesCaptain comes from SalesCaptain's own pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.

Know the day a number breaks, not the month after.

Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.