Can you trust the numbers in WebinarJam?

WebinarJam is live and automated webinar software built for selling online. Its own help pages give 4 reasons its numbers can look different from what you expect. The first to rule out: WebinarJam's conversion rate can look higher than sales divided by sign-ups, because, as its help pages say, only attendees are counted.

What does WebinarJam keep track of?

  • WebinarJam keeps a list of everyone who signed up for each webinar.

    In WebinarJam's own words: The Active registrants list shows everyone who has successfully registered for a specific webinar. View and manage webinar registrants | WebinarJam Help Center, read 2026-11-12.

  • WebinarJam keeps a sales conversion figure for each webinar, based on how many attendees bought.

    In WebinarJam's own words: Sales conversion is the percentage of attendees who made a product purchase. Analytics, read 2026-11-12.

What can make WebinarJam's numbers look wrong?

  1. WebinarJam's conversion rate can look higher than sales divided by sign-ups, because, as its help pages say, only attendees are counted.

    In WebinarJam's own words: People who registered but did not attend are excluded from the conversion percentage. Analytics, read 2026-11-12.

  2. The signups figure can be higher than the number of people, since WebinarJam's help pages say repeat registrations by one email are counted.

    In WebinarJam's own words: The total signups indicate the number of times a user registered for the same session using the same email address. View and manage webinar registrants | WebinarJam Help Center, read 2026-11-12.

  3. Sign-ups near midnight can land on a different day than expected, because, as WebinarJam's help pages say, registration times are kept in UTC.

    In WebinarJam's own words: For scheduled webinars, the registration time is recorded in UTC (Coordinated Universal Time). View and manage webinar registrants | WebinarJam Help Center, read 2026-11-12.

  4. Email figures in WebinarJam can drop to zero if someone on the account resets them, as its help pages warn.

    In WebinarJam's own words: The blue reset icon resets all email statistics to zero. Analytics, read 2026-11-12.

How do I check WebinarJam's numbers myself?

  1. Filtering the registrants table, for example to people who attended, lets an owner count each group directly.

    In WebinarJam's own words: You can filter the registrants table to view attendees based on specific behavior or activity. View and manage webinar registrants | WebinarJam Help Center, read 2026-11-12.

  2. An owner can download the registrants list from WebinarJam and count the rows.

    In WebinarJam's own words: After selecting the export type, click Export to download the file. View and manage webinar registrants | WebinarJam Help Center, read 2026-11-12.

How does WebinarJam work with Feder?

Connect WebinarJam to Feder and it joins your Interest apps. Feder only reads. It never changes anything in WebinarJam.

When you connect WebinarJam, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.

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Where do these answers come from?

Everything this page says about WebinarJam comes from WebinarJam's own pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.

Know the day a number breaks, not the month after.

Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.