Why does Leadfeeder identify so few of our website visitors?
The Leadfeeder help pages give 4 common reasons. The first to rule out: How many visitors Leadfeeder can identify depends on your site, its traffic, whether you sell to businesses or consumers, and your industry, so a low rate can be normal for some sites.
What causes it?
How many visitors Leadfeeder can identify depends on your site, its traffic, whether you sell to businesses or consumers, and your industry, so a low rate can be normal for some sites.
In the Leadfeeder help:
It can vary greatly, of course, depending on your website, web traffic, B2B vs B2C customers, and industry, at minimum.
How Does Web Visitors Identify Companies?, read 2026-11-12.Leadfeeder explains that the visitor's internet connection, not their phone or laptop, decides whether the company behind a visit can be identified.
In the Leadfeeder help:
only their internet connection defines if we can identify the company behind the visit or not.
How Does Web Visitors Identify Companies?, read 2026-11-12.If your consent banner blocks the whole script until a visitor agrees, and most visitors do not agree, Leadfeeder can identify far fewer companies than actually visit.
In the Leadfeeder help:
If the script is blocked completely until consent is granted, and most of your visitors don't grant consent, Leadfeeder will identify significantly fewer companies than actually visit your website.
Configuring the Leadfeeder tracking script with your consent management platform (CMP), read 2026-11-12.A content security policy on your site can stop the script from running even though it is on the page, and then visits can go untracked.
In the Leadfeeder help:
The tracking script doesn't fire on your site because your content security policy blocks it.
Why is the Leadfeeder tracking script blocked on my site?, read 2026-11-12.
How do I check it myself?
Open your site with your browser's developer tools and check whether the tracking script loads or is blocked.
In the Leadfeeder help:
Use the Network tab in your browser to check whether the script fires.
Why is the Leadfeeder tracking script blocked on my site?, read 2026-11-12.Check how your consent setup handles the script, since Leadfeeder advises against blocking the whole script until a visitor agrees.
In the Leadfeeder help:
We don't recommend blocking the entire tracking script until the visitor grants consent.
Configuring the Leadfeeder tracking script with your consent management platform (CMP), read 2026-11-12.
How does Leadfeeder work with Feder?
- Connect Leadfeeder to Feder and it joins your Visits apps.
- When you connect Leadfeeder, Feder checks the connection straight away and shows Connected only when that check passes. If a reading cannot be taken later, Feder shows it as not read, never as zero.
Some numbers are too quiet to judge daily, such as a form filled in a few times a week. Until there is enough of your own history to judge a change, Feder says it is still learning and scores nothing, rather than guessing.
See whether you can trust the numbers in Leadfeeder, one of your Visits apps. Feder only reads. It never changes anything in Leadfeeder.
What else goes wrong with these numbers?
- Why did a company's visits disappear from Leadfeeder?Leadfeeder
- Why did Leadfeeder suddenly show fewer website visits?Leadfeeder
- Why did Google Analytics stop collecting data?Google Analytics
- Why aren't my key events showing in Google Analytics?Google Analytics
- Why does Google Analytics show (not set)?Google Analytics
See every question.
Where do these answers come from?
Every cause and check on this page comes from the Leadfeeder help pages, quoted above with the date we read them. Last reviewed 2026-11-12. We read them again by 2027-11-12. If one changes, this page changes or comes down.